A new, proven-to-be-effective, species of marketing has been established, one that effortlessly propagates information to targeted audiences and receives exposure to the masses online.Introducing the newest member of your marketing family, the almighty Podcast.To see how podcasting fits into your “family” of marketing, I’ve devised a scientific classification system for you that demonstrates where podcasting comes from and how it fits:Kingdom: BusinessPhylum: MarketingOrder: Public RelationsFamily: MediaGenus: Digital MediaSpecies: PODCASTFaster than weeds are popping up in your garden and rising higher in popularity than Virginia Creeper are podcasts, abounding wherever fertile creative ground and a captive audience is available.A successful podcast is designed to execute campaigns with distinct purposes, be they promotional or educational, and are able to penetrate consumer interest like no other marketing tool.You have a direct say in how your podcast influences your customers and company culture, and best yet, you can even choose a voice to represent your organization.This voice delivers messages on a regular basis to the subscribers of your podcast, becomes a trusted voice of your company, and is a wonderful introductory source for new customers wanting to learn more about your business.Podcasting, while not only a tool for businesses, is also used for the […]
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It seems that the younger generation seriously have lost the art of communication. Yet how is this so, given that communication channels have moved on with technology, bringing us the mobile phone and email, which should, in theory keep us in touch even more than before?
Well, it’s true. We do have more options but what happened to old fashioned communication skills - you know the ones, talking and writing? Technological gadgets are no longer the domain of adults but of children. If it’s cool and electronic, they have it.
Mp3 players and iPods for their music downloads, electronic diaries and planners for their hectic social lives, mobile phones for that furious texting art, digital cameras and video to record their days and computers and laptops for emailing, photo sharing and more music downloads.
There have been reports that 224 children (unofficial figure) have been injured this year whilst walking and texting at the same time. It is impossible to see where you are going while you are feeding your addiction of texting useless information to your mates in words abbreviated to two or three letters that resembles a code your parents could never decipher.
Injuries have also occurred that can be attributed to […]
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How I became active in Incentive — Freebie Sites
I am writing this to tell about my experience with the Incentive, Freebie,
Internet Referrals and as some people call them, “Internet Scams.”
Everyone has seen those advertisements for “Get Free Cash, iPods, PS3s,
Computers, Xbox” etc., but do they really work? I will be telling about my
experience and what I have learned.
In the beginning……
I was always aware of those advertisements popping up about “free ipods,
computers, laptops, mp3 players and even cash, but I had never paid much
attention to them because I had always been taught and believed that
everything on the internet is a Scam.
Until I met a wonderful group of people.
During my time with this group, I met a couple who had both signed up with
these sites and had already received ipods, games consoles and cash. This
baffled me because surely they must not have been telling me the truth, but I
seen the invoices for the gifts they had which showed they hadn’t paid a
penny for them.
I was still slightly skeptical as the internet is a place where you have to
be extremely careful with what you disclose on sites, so they showed me
further […]
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